Five guidelines can help you build profitable new business in the face of daunting uncertainty.

Five guidelines can help you build profitable new business in the face of daunting uncertainty.
1) Define the ballpark or the scope of the venture.. What are you trying to do, and what constitutes success?
2) Attend to the sociopolitics… How will you mobilize supporters and neutralize opponents?
3) Emphasize discovery driven planning… What will emerging data teach you about your proposed business model??
4) Plan Disengagement… How can you exit without leaving a large footprint??
5) Try to anticipate unintended consequences… What kinds of second-order effects, both negative and positive, is your venture creating??